Check it out on TikTok

You can count BuzzFeed writer Emma Lord among this balm’s many fans: 

“I love love love this lip balm. I compare it to the $24 version from Summer Fridays, which I’ve been splurging on — I love that brand because it lasts so long and is so high quality, but this $4 E.l.f. version feels comparable and, more excitingly, comes in smaller versions so I can stock my totes and bathroom with them whether I’m at home or on the go. It’s hydrating, lightweight, doesn’t get sticky, and adds a perfect ~subtle~ gloss whether I’m using it alone or on top of a lip color. I love the vanilla flavor so much, it’s got a similar vibe to the birthday cake flavor that Glossier sometimes carries.”

Promising review: “I got this product because of the hype of it on TikTok. This lip balm smells SO GOOD. And hydrated my lips.” —kayla

Get it from Amazon for $4 (available in five flavors).